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Brand positioning
that gets noticed

Go beyond visual representation when rolling out your brand. When most people think about their brand, they think only of the logo and the visual representation to their audience. However, in its entirety, your brand extends to the idea of your business in the minds of those you are connecting… Read more

Three Reasons to Update Your Brand Identity

Your brand positioning, identity and logo are significant tools in a successful branding strategy. In this video, Ingenuity Marketing Group design consultant Robert Wasiluk explains why an old logo hurts your brand and shares three reasons to update your brand identity. See Ingenuity’s branding portfolio. Read more

Three Niche Marketing Hacks to Reach More Leads

A niche marketing strategy can help your professional services firm understand your target client’s pains and desires. In doing so, you will reach a targeted group of leads and bring in more business. In this video, we share three niche marketing hacks to reach more leads. Learn how research, social… Read more