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Professional Services Social Media FAQs

Virginia McCoy, communications consultant at Ingenuity Marketing Group, answers a few professional services social media frequently asked questions including: How often should I post on social media? When is the best time to post? And, how much is too much? Tune in and learn the answer. Click here to learn… Read more

Navigating the
Jungle of Big Data

At the Association for Accounting Marketing (AAM) Summit at AICPA ENGAGE, we asked attendees to help us navigate the jungle of big data at our booth.* Attendees were asked to describe themselves and their firms, using three sets of two options: • Cable or Netflix • Phone or Wine •… Read more

Why a Noisy Internet Disrupts Accounting Marketing and What To Do About It

We’ve all done it. We start to research something online, and then get distracted by an interesting link — and then another — that makes us forget what we were searching for in the first place. Your accounting website is competing with all that noise. At least 150,000 new website… Read more